ABOUT THE #
As many people in the rainbow nation are probably aware of the controversy that took place in 2015/16 about student-led protests on the increase of tuition fees in tertiary institutions. The debate included many other issues that felt needed to be addressed. For more on the hashtag as well as the the other issues that needed to be addressed please visit the link below and strap your boots...Free Education
SOCIAL MEDIA😕💬
Social Media is a very powerful tool to spread messages and/or hashtags that one feels should be talked about. Hashtags give people a "road map" on the issues they need to discuss and this has worked well for public relations practitioners. The #FeesMustFall movement created a hype on most if not all social media platforms. This had its advantages as well as its disadvantages. The use of social media helped with communicating as well as spreading the hashtag nationwide but at the same time, the fact that anyone could say anything whenever and wherever created a crisis for public relations practitioners. It made the situation that much more difficult to keep contained.
Social Media Riots
Amidst the mayhem, this could have somewhat been considered an opportunity for public relations practitioners because that meant more crisis to resolve which in turn may provide meticulous work experience in handling such delicate matters. With that being said, it also provided challenges on how to fix the issue and challenges that came with it.
RECOMMENDATIONS FOR DEALING WITH SUCH...😲👍
Strategic recommendations for the use of social media had to be implemented. These recommendations would include having a public relations representative/s for each institution whose sole purpose would have been to address and communicate issues raised about their institution on social media as well as address other issues that were generalized. Having a social media representative who has good people skills and has a stellar way of handling social media issues without provoking, insulting or offending someone would have been beneficial.
https://www.google.com/url?sa=i&source=images&cd=&cad=rja&uact=8&ved=2ahUKEwjc4Oi9yP3gAhVyxoUKHXgQCogQjRx6BAgBEAU&url=https%3A%2F%2Fwww.dailymaverick.co.za%2Farticle%2F2015-10-30-the-birth-of-a-movement-feesmustfall-on-twitter%2F&psig=AOvVaw1issXXg5YwSR03nB0WstI1&ust=1552512232312025
i agree with you , but we must also consider that many parents have to pay pre school all the way through varsity and having so many recessions within these years our parents and guardians will not be able to afford all the tuition fees throughout our school lives
ReplyDeleteTrue that is why there is the use of bursaries, scholarships and so on and so forth. Though the tuition may take a strain on our parents/guardians we also have to consider the strain it would put on tertiary institutions if the no fees policy was implemented.
ReplyDelete#FEESMUSTFALL has had a great impact on the country, whereby the whole country had a stand still, because students voiced their frustrations due to lack of funding.
ReplyDeleteFees must indeed fall
ReplyDeleteThe fees must fall movement was one of the greatest movements by the youth. I'm glad to have been part of the era to witness the youth standing together. I do however wish the movement could've taken place without so much damage.
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